Our Founder

The history of SanWild focusses on the dream of a single person, Louise Joubert whose love for wild animals has been proved (and tested) over and over again.

Louise worked as an account executive for a major advertising agency in Cape Town when she conceptualised a fund-raising campaign for the Rhino & Elephant Foundation in South Africa in 1989.  During National Rhino Pledge Day that focussed on the plight of the black rhino on southern Africa, a substantial amount of money was raised for black rhino conservation.  Some of the money raised was used to purchase additional land for the Addo Elephant Park.  Much needed equipment was also purchased for various counter poaching teams that concentrated on the protection of black rhinos in particular.  The balance of the funds were used to relocate black rhinos from areas in which rhinos were increasingly targeted by poachers and also to return a number of black rhino to Africa to National Parks where the relocated rhinos could contribute to the survival of their species.

Louise’s brush with black rhinos prompted her to give up a lucrative career in advertising and saw her move to Limpopo Province to “work with wild animals”.

Initially she found herself working with a game capture and relocation company where she quickly realised the extent of the exploitation to which wild animals were subjected to as a result of the growing commercialisation of wildlife.  It was the plight of especially the young un-weaned animals that got to her on an emotional level.  Seeing the terrible injuries and experiencing the death of a number of animals during the game capture operations, Louise found herself in emotional turmoil.  It was especially the trauma and fear suffered by the un-weaned young that caught up with her and she decided to take on the orphaned victims for hand raising.

As Louise worked against numerous odds to safe the traumatized youngsters, she become more and more empathetic to wild animals’ needs.  The constant emotional stress of having to endure game capture after game capture and experiencing first hand the trauma and fear of relocated wildlife soon saw her quit the game relocation industry.

In 1998 Louise rented a piece of land with and option to purchase it after 5 years.  Her main objective was to set up a wildlife rescue and rehabilitation centre and a safe sanctuary for rescued wild animals.  In 2000 she formed the SanWild Wildlife Trust to ensure protection of the land and the animals that depended on the land for a safe home in perpetuity.

Today Louise is an outspoken critic of the South Africa wildlife and hunting industry and work actively to prevent the suffering and abuse of wild animals.  She has put together a wildlife rescue team that is on standby for any wild animal emergency 24/7.  All rescued wild animals are released into the safety of the SanWild Wildlife Sanctuary.

Support SanWild

If you believe wild animals need all the help they can get, please support our Sanctuary with a donation.


If you would like to support Louise’s efforts to help wildlife in need and provide a safe sanctuary where these rescues animals may live out their lives in safety please feel free to made a donation by clicking on the link above.

Louise Joubert

 SanWild has been registered as Animal Welfare Trust (IT 8147/00), Non-profit (NPO 011-266) and Public Benefit Organisation (PBO 930 013 787) in South Africa.

17 thoughts on “Our Founder

  1. I am so pleased to see that someone is opposed to the African hunting industry. There are definately ways to raise money and awareness such as through photography and education of people. I am so looking forward to seeing your wonderful work. Never give up as one person can make a difference. Well done Louise

  2. Dear Lulu, thanks so much fro your kind words. At times it get quite difficult to “hang in there”, but I am finally living my passion and the animals that depend on us to keep them safe is the best reward I could ever hope to have. Kind regards, Louise Joubert

  3. Just read Kirsten’s diary, and seen from her comments how you helped, What a great job Louise! It’s women like you who inspire and give hope. After the Thandi and Themba tragedy I was deeply moved to creating the Ten Rand Rhino Project on Facebook. My goodness, what a learning curve! I niavely thought that everyone involved in nature conservation cared about the welfare of animals. In almost two months I have come to see that many are involved for profit and exploitation. So it is with this newly found knowldege that I salute you! Thank you for really caring Louise.

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  5. Wow!! Good for you!! And thank you from the animals. When I see the weight the damn lion farms have in your area and the dollars they have coming in from foreign hunters to kill all the beautiful creatures of your country, it makes me sick and I can only imagine that you have your hands full combatting them AND saving occasionally an animal that has slipped out of their ‘sights’ (literally). The world seems to be wising up about the trophy hunters and farmers and are starting to put pressure on governments to crack down on these lost, evil souls whose only find joy in killing the living jewels of this world. But until the good people can outweigh and overpower the bad, animals will continue to suffer. I imagine that you also have a constant battle on your hands to keep poachers out of your lands and to keep the animals safe from intruders coming to do harm. I am impressed, in awe and am, above all, grateful for all the work you do and for having the courage to continue even if there are days when you feel frustrated and beaten down. Don’t stop. Don’t give in. Continue to follow your heart and to help those that have no voice to speak up in this world of greed and power. Maybe one day soon – hopefully in our lifetimes – LOVE will have the emotional stronghold. God knows t’s time for love to reign because hate and greed have been running the show way too long and clearly they have been doing an excellent job at wreaking havoc and destruction!!

    All the best.

  6. congratulation for your wonderfull and brilliant thinking.

    I hope one day we can work together because I am very keen to express my little knowledge to sort of things like that.

  7. Are you related to Derek and Beverly Joubert? If so, what do you think of their noninterference policy during photography shoots, such as the slow death of a baby elephant by a lioness under the bright lights set up by the Jouberts for filming?

    1. No I am not related. I do not believe that I will have the heart to watch or film the death of an animal; especially not when it is suffering. Not even as a natural occurrence and that is why I would avoid getting into situations like that.

  8. It is disgraceful what is happening today to the wildlife all over the world!! People act as if they’re replaceable, or that they don’t exist. Greed and money is what’s killing God’s beautiful creatures. It makes my heart cry.
    Thank you for all you do to help these animals!!! I applaud you since I’m sure it is and has been very difficult at time! You are a real inspiration Louise!! Please don’t give up!
    Best wishes,

  9. Hello. I am very interested in helping wildlife. I am currently getting my Veterinary Technicians license, and was wondering if you were equipped to train and teach. I am willing to volunteer to help these creatures.

    1. Hi there, thanks for your enquiry. No at this stage we do not offer formal training, but we are in the process of raising funds to build a training facility. Pls keep in touch as we may be in a position in a year or two’s time to help out.